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Buy-In : Review of Kotter and Efrat Approach

By Admin

  • book review , Breakthrough Performance , Business Thinking , change management , Focusing mechanism , Marketing , Organization Transformation , People Management , Problem Solving , Theory of Constraints , TOC ,
  • Tags: buy in, focus, people management, problem solving, sales, thinking process
  • 11 Aug

Within Theory of Constraints (TOC) applications, ‘buy in’ is often considered a marketing approach. The key to buy-in, as per Efrat is creating a sense of ‘Psychological’ ownership. She says that people must ‘FEEL’ that the change is their, it is their initiative. She says that the layers of resistance is a way to build

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Take Care in Projecting Performance Numbers !

By Admin

  • Breakthrough Performance , Business Model , Business Thinking , Entrepreneurship , Focused Execution , Operations , Problem Solving ,
  • Tags: business model innovation, entrepreneurship, operations, prime rules, problem solving, sales, thinking process
  • 19 Mar

Most Business Improvements Need No more than Good Thinking It is normal for organizations to project their growth, based on their past performance. However, this projection is often done blind-foldedly, without realizing the real extent of performance the organization can influence. The inevitable result, therefore, is that organizations fall pray to unexpected poor performance, very

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