Often, neu-entrepreneurs are reluctant to participate in or lead sales process. This reluctance, is natural for aspiring entrepreneurs, who come from specific functional experience (e.g. development, manufacturing, R&D etc.) other than sales experience.However, a better understanding of its need would be necessary for them to meet their business objective and avoid undesirable results. The original
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The resistance of entrepreneurs to participate in sales process is, often, appalling. We find a large number of entrepreneurs keeping itself over occupied inĀ technical and operational activities, even when sales becomes the key constraint and business inches towards disaster. A majority of successful startups, is primarily due to the salesmanship of its entrepreneurs. External
Successful businesses are not just about product or service offerings, but about the change they bring in the way customers get the things done. This is accomplished by changing the DNA of the business and the approach is called Business Model Innovation. A case in the point is the software development industry. There are not
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