Within Theory of Constraints (TOC) applications, ‘buy in’ is often considered a marketing approach. The key to buy-in, as per Efrat is creating a sense of ‘Psychological’ ownership. She says that people must ‘FEEL’ that the change is their, it is their initiative. She says that the layers of resistance is a way to build
Too often, we see too many cases of people layoff. This is painful and is degenerating into a dangerous practice across industries. And every one knows that people who are laid off, are seldom responsible for the problems that force companies to take such drastic measures. Check the news columns for the names of companies
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